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PPC Management Specialist

What is PPC and Sponsored Link Advertising?


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Pay Per Click is a form of Sponsored Advertising on the internet provided by search engines and websites to generate revenue on a referral basis. The Sponsored Link can come in many forms such as Banner Advertising, Text Links Skyscrappers Banners or clickable image that will entice a visitor to view products or services another websites.

The Cost per Click or CPC you pay for Google Adwords, Bing or Yahoo sponsored link getting is vital to your online business success.


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PPC Management Burnley



PPC specialists determine the right cost per click you should pay using analytic software and keyword analysis tools. The clicks are monitored using conversion tracking which allows you to follow what you have converted into business from you PPC budget. Every Internet Marketing Company has an PPC specialist at hand to work out budgets and conversions and it is a question of testing the waters to see what is the correct combination for your campaign.

Empire Media advise a competitive strategy, which means looking at the competition and seeing where they have failed to gain valuable traffic and also reduce excess spend on keywords that have little or no effect. We also look at keyphrases that take a large amount of your online marketing budget and advise on how search engine optimisation can reduce this spend.

If you want to know more about PPC Management, Sponsored Advertising and would like to speak to a Google Adword Specialist who can visits your business in Manchester, Burnley, Blackburn, Accrington and  Lancashire call Empire New Media Ltd and we can also discuss your SEO needs which can compliment any PPC campaign.


Internet Marketing | Website Design Burnley | SEO Company Burnley | Lancashire | Social Media | Ecommerce

What is “New Media”?

Well simply put it is any delivery system of information that post dates TV, Radio and Newspapers. The most obvious one is the Internet via laptops and PC’s and more recently Mobile Phones. Delivery of content by way of the internet has grown to a point where it is now become one of the most popular advertising platforms as more and more people have gone online with faster broadband connections. Everything from booking holidays, ordering food or just chatting to your neighbour is possible on the internet.

Empire New Media Ltd was formed to help online businesses put all these new platforms to use and improve business exposure. We utilise all of the available resources that can be found online by the consumer and give you an advantage over your competitor whether it be to improve brand awareness or to gain a new client base Empire New Media Ltd will steer you in the right direction to build your own business empire.

Who is Empire New Media Ltd in Burnley

ENML setup in Burnley Lancashire, by a group of leading SEO consultants, PPC specialist, web designers and communication experts who specialise in organic Google search engine optimisation and online business marketing. Our online marketing company deals with the problem of internet advertising by offering various ideas from which you can choose the most cost effective solutions. In short, we are not just an SEO Company we are a one stop online media agency.
ENML offer business solutions to local companies in Burnley, but we have extended our service net to become known as a Manchester SEO company and provide anything from a simple online presence via Google Place (formally known as Google maps) to websites for you to showcase and offer your service. Empire New Media also provide various ecommerce platforms from which you can bring your products to the internet high street. The services we provide also extend to social media, email marketing and our latest delivery method GSM Marketing for mobiles.

Empire New Media Ltd can compete with any of the Manchester SEO companies when it comes to delivering affordable online advertising and because our overheads are lower than that of a company based in a city our rates can be more far more cost effective giving you a far better return on investment (ROI). We offer free analysis of your current marketing strategy and can provide information on how to increase exposure on the internet. Even if you are looking to upgrade your current site, we offer the best affordable Website Design around.

As an SEO company we maintain out own positions on page one of Google, Bing and Yahoo for our website. You can find us under SEO Company Burnley, Web design Burnley and Graphic design Burnley. We also have extended our reach to appear under SEO Company in Manchester, Website Marketing Burnley, Graphic Design Company Manchester and Website Design Company Manchester. We realised that many companies charge high prices to maintain their high priced city offices. We have low overheads and this helps us keep the prices low.